M Scores UX Process Workshop

This project was a UX process and strategy workshop for M Scores, a fast-paced live-score product. The goal was a shared, repeatable way to move from data and insight to validated decisions: agreed UX principles, a discovery toolkit, and a Lean UX loop of explicit assumptions, testable hypotheses, and early validation.

To keep it grounded, the whole method was demonstrated against a single worked example, the Event Page Head-to-Head (H2H) data initiative, showing how a real problem flows through each stage of the process.

The challenge. In a high-paced, live product, decisions get made fast, and the pressure to ship is constant. Without a shared process, teams build on untested assumptions, wrong directions surface late and expensively, and the balance between design quality and delivery speed quietly breaks down. There was no common language for moving from “we have an idea” to “we’ve validated it’s worth building.”

UX isn’t about speed alone; it’s about the impact. The fix was to make assumptions explicit and prioritise them, turn them into hypotheses the team can actually test, and validate continuously with users before development costs are incurred. That shifts conversations from opinion to evidence and aligns everyone around one problem and one outcome, which is exactly what the H2H example was built to demonstrate, end to end.

The principles & process are open above. The full workshop materials the discovery toolkit, competitive analysis, the complete H2H worked example with its research, assumptions, design explorations and prototype, plus the slide deck are kept private, available with an access code. Happy to share with recruiters & teams.